designed by Diana

 designed by Diana was born from a crafty girl wanting to share her talents with all.

 Since I was a little girl, I was crafting and my entrepreneurial spirit always seemed to turn it into a business. In elementary school I made bookmarks, then plastic canvas locker magnets in junior high. Eventually, alongside my mom, we made teddy bears into a little money making venture. But when I made my first handbag, that's when designed by Diana was really born.

 In addition to great fun handbags and purses, I've now branched out into making cool and functional wallets, super-useful pouches and my favorite, retro-inspired aprons. I try to infuse all of my items with personality and plenty of great patterns and color. As you can tell I love retro and mod styles.

 All the items in my shops are handmade by me, Diana. Every part of the items I sell is totally made by my two little hands. I pick out the fabric, cut it, sew it, attach the tags and package them all up. So everything you see is truly unique and really has been designed by Diana!